MWCapital – Hosts MWC in Barcelona

MWCapital - hosts MWC in Barcelona

(read more)

BRIEF
An institutional and disruptive design stand for Mobile World Capital Foundation, the host of the MWC in Barcelona (client_Mobile World Capital Foundation)

IDEA
The creation of an innovative and disruptive stand in RED color, designed to overwhelm visitors despite the formal connotations of MWCapital as an institution.

RESULT
AN astonishing institutional stand focused on four areas: the acceleration of innovation, digital technology, talent and their impact on society

EXECUTION
Barcelona

Corporate Event / Production / Stand / Design

PSICOLOGY OF COLOR
Red color denotes passion, innovation, importance and attention.
We chose it for this project with the aim to contribute to business innovation with a disruptive design, powered by Mobile World Capital Foundation.